In practice, what are the benefits for your business, especially for your SEO strategy, when we talk about interactive content?To make sure you have no doubts about using this fea turkey phone number data ture on your pages, we have separated the main examples of how interactive content positively impacts the ranking work in search engines .
Check them out!
Greater user engagement
Engagement is one of the main challenges for those who work with Digital Marketing and, therefore, when done well, it counts for many points for the main search engines.
There is nothing better for generating interaction with users the Code of conduct and the certification of skills than materials that encourage the exchange of information, which increases the chances of obtaining an email address, completing a form or even sharing on social networks.
Anything that allows for the customization or personalization
of certain content is, in practice, a way to achieve engagement, increase dwell time and, among other things, reduce bounce rate.
For example, for the company Raid , which produces insecticides, how can content about insects or its product be made interesting for the user?
Writing a text about the main types of insects may uab directory not be the best option to be successful.
Therefore, they have created a quiz with some basic questions to help customers discover what insect is in their home and what is the most efficient product to combat it.
Optimizing the capture of valuable data
In the era of digital transformation , information has become even more valuable, as companies now want to know as much as possible about customers: what their desires are, their goals, even their behavior while browsing your pages .
With interactive content and SEO, this task becomes even easier to accomplish, as you will have captured their attention, making it easier to move on to the next step.
Following Raid’s example, after the quiz indicates what the insect should be, it becomes much easier to put a really efficient CTA to obtain, for example, more details about