There are many reasons why there are so many companies for sale . They may be due to market crises, financial problems, disagreements between partners, a desire to change areas, among others.

However, there is an important reason that we will address here in this article: resistance to the use of digital marketing.

Companies that do not believe in the power of digital marketing tools can pay a very high price. A drop in sales and customer churn can be some of the serious consequences.

READ MORE: How to sell more with digital marketing?

Businesses for sale: how can digital marketing turn this around?

Data from RD Station revealed that, in 2016, of the 16 million companies in Brazil, only 10,000 used digital marketing tools. This means europe cell phone number list if you are one of those who have not yet fully embraced this powerful sales technique, you are wasting time and money.

We live in a highly technological era, and being on the internet is a basic rule for companies to be able to sell their products and services more quickly and effectively.

I must also remember that, with greater ease of access to desktops and mobile devices, people are increasingly connected and never stop searching on Google – one of the largest search engines in the world – for self-employed professionals and companies that offer services and products capable of satisfying their different needs.

And, if your company is not present in this universe, it certainly will not by potential customers.

Main digital marketing tools

Here we have some tips and what is user acquisition? Main digital marketing tools that you can use to improve your sales processes and prevent your business from being to the list of companies for sale.

Own website and domain

Having a website is the first thing your  should do to have a presence on Google. This will be the channel through which you will bulk lead the first contact with your customer; it is the showcase of your business on the internet. On your website, they will find more information about your product or service. In addition, having your own website gives credibility to any company.