Understand your target audience’s core problems and position your offering as the most effective solution.
Attract potential customers using lead generation forms in exchange for valuable research.
Use statistics, as they effectively capture attention.

 Kantar: Lean on Social Proof

LinkedIn Ad Example: Kantar
Social proof is a productive way to attract more leads tackling problem-solving head-on by showcasing exceptional customer experiences.

In this single-image LinkedIn ad example, Kantar telegram data leverages social proof to solidify the effectiveness of its solution, creating relevance and relatability. Through the post description, the ad provides a brief but detailed overview of the solution and the problems it solves.

The “request demo” CTA encourages

quick action, which captures qualitative leads more book your list quickly.

What could have been better is the post description. It doesn’t provide any unique information about the solution.