Landing pages are generally create out of necessity and a landing page is a part of an advertising campaign. These can be discount campaigns , for selling your products/services, collecting emails , etc. Your landing page allows your page visitor …

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HOW TO APPLY CONTENT MARKETING STRATEGY ACCORDING TO PHILIP KOTLER Content marketing strategy according to Philip Kotler is bas on three basic principles: creating valuable content, building engagement and using all available channels. The first step is to create valuable …

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